Audi Canada is all new R8 and S5 models are triple crown winners today, after being nominated by members of the Association of Journalists of Automotive Canada (AJAC) as the best cars in their respective " Prestige " & quot ; Sports Performance Over $ 50000-2008 Model Year The two winners Audi vehicles were evaluated against a long list of stringent criteria in the midst of a group of strong competitors eligible, the report continued.
" Inspired by every great idea I have ever had, the all-new R8 will create greater visibility for the Audi " In Canada, said Doug Clark, Audi Canada & 39; s Director of Marketing Communications and Public Relations. " Equipped with the know-how that Audi has garnered through its involvement in building motor sports and premium-class cars, the R8 is a precision sport car that embodies Audi & 39; s superlative modes road, pioneer technology and advanced design. "
" The new Audi S5 open a new chapter entirely in Audi product portfolio. Below is a function of movement in design and technology, and inspires a pure desire to get inside and at the wheel ", explained Clark. " For engineers and designers behind this new model, improve the experience of driving was the motivation. It & 39; sa scale against which the power of ultra innovative technologies, as well as the fascination of progressive design, will have to be measured from now. "
The AJAC Canadian Car of the Year competition brings together more than 70 prominent auto journalists in Canada. They meet in Niagara-on-the-Lake for several days in October for the annual " TestFest " event. This program has received praise from journalists and buyers, because the evaluation and voting processes are conducted in a professional, fair and equitable way.
The journalists who attended the event is a rare opportunity to test all entries drive back to back, in identical conditions. A long list of important criteria is assessed by a group of journalists assigned to a particular category, and also for its vote for the individual choice of car year.
This year, AJAC participating members were invited to choose a vehicle from 59 Canadian Car From Year entries as your dream car, truck or sport utility vehicle. They were informed that, regardless of price, which were to pick the vehicle, which would most like to have. Most of the 74 journalists had to cast a ballot vote, and of these, two thirds must have voted for the same vehicle in order to make a " AJAC Most Coveted " award presentation, the report noted. If the criterion of two-thirds had not been met, the bonus would not have been presented.
According a series of investigations AJAC, the Canadian Car of the Year Awards has a significant influence on the decision to purchase Canadian car buyers.
" Winning these awards mark a defining moment for the Audi brand in Canada ", said Diego Ramos, the Executive Vice President of Audi Canada ", especially when you consider the other fine cars with which the R8 and S5 were competitors. I applaud the enormous degree of Professionalism and integrity with which AJAC operates this annual competition ".
" Clearly, these awards attest to the fact that both are leaders in their segment and that the Audi is growing " he concluded.
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